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Keep the Weight Off by Doing THIS

aging brain cookie dough in the dark cravings emotional eating fat loss healthy habits weight loss May 14, 2022

Want to know the #1 indicator that someone will struggle to lose weight and keep it off?

Cuz’ ladies, no one has trouble losing weight, it’s keeping it off and that’s what we are here to talk about!

It has absolutely nothing to do with the foods they eat, the training they do, or how active they are.

It has to do with how they think.

Is a diet something you're on or off?

Is food good or bad?

Are you all or nothing when it comes to food?

If yes...

You fall into the camp that has an increased probability of struggling with maintaining your weight loss.

I didn't make the rules. I'm just reporting the psychology research.

But it makes perfect sense if you think about it.

There's been a lot of research trying to pinpoint the commonalities amongst the 5%ers.

The 5%ers are the people who have successfully lost weight and kept it off for more than 5 years.

Researchers thought the 5%ers must have some common way of eating so they can start to educate others on "the best diet."

Only... it didn't exist.

Some of the 5%ers ate high carb.

Some of them ate low carb.

Some of them ate meat.

Some of them didn't.

Some of them ate several meals per day.

Some of them ate fewer meals per day.

Anyway, the one common trait when it comes to their nutritional habits is this...

The 5%ers don't view what they're doing as something they are on or off.

They don't view their food choices as good or bad.

They simply eat in a way that supports their healthy lifestyle.

Yes, they prioritize nutrient dense foods, but they also allow for flexibility and don't feel guilt or shame about eating chips, crackers, cookies, ice cream, or cake when they want it.

Because no food is off limits.

Guilt is not a food group.

When you think about dieting, you probably think about all the things you're not able to eat.

You probably think of a whole "can't eat" list.

Which inevitably makes your diet a ticking time bomb. 

Sure, you may lose weight initially but you will gain it back if you don’t get to the root cause of why are you eating in the first place.

Can you confidently say, I eat whatever I want, and it supports my healthy weight & lifestyle? Or are you trying to search for that perfect diet because you don’t want to dig a little deeper as to why you are eating in the first place?

You can include and enjoy all the foods and drinks you want to consume and still lose weight or maintain your weight.

Eating is pleasurable and should include the foods that bring us pleasure – how does that make you feel knowing that no food is off limits??

I'm never "on a diet." But I used to be, and I was miserable.

I used to eat and feel shame, guilt, and then say not no nice things to myself.

After years of being in the cycle. ENOUGH.

Why not take the time to establish quality habits and a strong foundation instead of finding another diet or quick fix?  What’s beneath the surface that you don’t want to face?

We've been conditioned to view our diets as something we're "on or off."

It's all or nothing.

If you stay in that cycle, you'll pump plenty of time and money into worthless diets you can't see yourself doing until you're 85 years old. You will also increase the amount of fat on your body (more on that in another post)

All in the name for seeing a smaller number on the scale which by the way is NO indication of your health but rather how much you can deprive yourself or how much water weight you can lose.

If you are over 50, it’s time to change your approach.  It is time to look deeper and get to the root cause of your weight. 


Is that time now??


If so, pick up my 5 Ways to Drop a Pant Size which will highlight why you are eating and the steps to take to get you off the crazy diet roller coaster.


I know, super boring – no quick fix or magic pill, but YES in fact, a magic pill without the glossy finish – will you take it??

I hope this different perspective wakes you up and gets you thinking. Take ACTION NOW.



I’m a wife and mum, personal trainer, fitness/pilates instructor, Behaviour Change Specialist, Nutrition Coach, Pain-Free Movement Specialist, author of Cookie Dough in the Dark, creator of Vibrant Living Membership - your ONE STOP shop for movement + nutrition + mindset, The Willis Method and PEEL THE ONION - Your End Emotional Eating membership..... among many other things!!  

I’ve had many issues dealing with the scale going up and down, a muffin top that wouldn’t disappear, emotional eating binges that did not involve carrots and struggling with insecurity! Through all of this I just wanted to feel normal. I wanted to be happy like everyone else!

In my teens and 20’s I wanted the quick fixes, the magic pills, the fairy dust – whatever I could get my hands on to make me a lean, happy and sexy machine. Yup, found out it doesn’t exist. I wanted to cry!! I was so frustrated. I felt like I was going around and around until I was completely exhausted and back at the starting point. And when I talk with other women they feel that way too. So, I delved further into holistic health – the emotional, mental and physical – wrote a book, and have been in this field for many years helping countless women.

I discovered that by being smarter, not working harder, I could get the results I wanted and also for my clients. It started with some really small shifts that I will share with you over time. With this new knowledge, I felt ALIVE, VIBRANT and COMFORTABLE in my own skin. And my clients felt this way too!

My mission is to continue to help women step into the body they WANT. To feel confident & sexy, in control of their food choices and have their clothes fit just as they should while having the energy to live a VIBRANT life.


Ready to elevate your health? As a certified Behaviour Change & Nutrition Coach, I'd be happy to chat with you. Contact me at [email protected].


Action steps...


1) Download  👖5 Ways to Drop a Pant Size

2) Buy my book or just read the first chapter here

3) Book a call to discuss your next best steps when it comes to losing weight, click here

Healthy Hugs,



I look forward to seeing you inside the 5 day stronger to the core challenge

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